{"id":4983,"date":"2017-07-23T16:50:43","date_gmt":"2017-07-23T14:50:43","guid":{"rendered":"https:\/\/www.urbanscreen.com\/digital-derby\/"},"modified":"2024-02-26T13:33:32","modified_gmt":"2024-02-26T11:33:32","slug":"digital-derby","status":"publish","type":"post","link":"https:\/\/www.urbanscreen.com\/de\/digital-derby\/","title":{"rendered":"DIGITAL DERBY"},"content":{"rendered":"<div class=\"article-video\">\n<div class=\"responsive-video\">\n<iframe src=\"https:\/\/player.vimeo.com\/video\/243622143\" width=\"825\" height=\"464\" frameborder=\"0\" webkitallowfullscreen mozallowfullscreen allowfullscreen><\/iframe>\n<\/div>\n<\/div>\n<p class=\"clear\">\n<p>Wir haben eine verlockende Herausforderung angenommen und entwickelten und realisierten ein \u00fcberlebensgro\u00dfes, interaktives Spiel f\u00fcr ein PR-Event der anderen Art.<br \/>\nF\u00fcr Saatchi &#038; Saatchi lie\u00dfen wir die Nachbarst\u00e4dte K\u00f6ln und D\u00fcsseldorf in einem epischen Kampf gegeneinander antreten. Mit nicht weniger als 36 Projektoren verwandelten wir zwei Telekommunikationst\u00fcrme, den Colonius und den Rheinturm, in zwei riesige \u201eHau-den-Lukas\u201c-T\u00fcrme. Lokale Unternehmen und Schulklassen aus beiden St\u00e4dten waren eingeladen, am DIGITAL DERBY teilzunehmen. Die Wirkung jedes Hammerschlags wurde in Echtzeit in lebendige 3D-Animationen umgesetzt.<\/p>\n<p>Premiere: 24. Mai 2017<\/p>\n<p>Kreative Leitung: Thorsten Bauer &#038; Majo Ussat<br \/>\nGrafische Gestaltung von Bewegungsabl\u00e4ufen: Julianische H\u00fctten &#038; Roman Wolter (Visuelle Wahrheit)<br \/>\n3D-Animation: Peter Pflug<br \/>\nSpielkonzept: Thorsten Bauer<br \/>\nProduktionsleiter: Majo Ussat<\/p>\n<p>Eventpremiere: 24. Mai 2017<\/p>\n<p>Kreative Leitung: Thorsten Bauer &#038; Majo Ussat<br \/>\nMotion-Graphic-Design: Julian Lodders &#038; Roman Wolter (Visual Truth)<br \/>\n3D-Animation: Peter Pflug<br \/>\nGame-Konzept: Thorsten Bauer<br \/>\nProduktionsmanager: Majo Ussat<\/p>\n<p>Komosition und Sounddesign: Piet Blumentritt <a href=\"http:\/\/selling-spot.de\/\" target=\"_blank\" rel=\"noopener noreferrer\">(Selling Spot Studios)<\/a>, <a href=\"https:\/\/soundcloud.com\/tibslc\" target=\"_blank\" rel=\"noopener noreferrer\">Jonas Wiese<\/a><br \/>\nInterface-Design: Frank Wagner<br \/>\nTechnische Planung: <a href=\"http:\/\/www.im-en.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Intermediate Engineering GmbH<\/a><\/p>\n<p>Dokumentation<br \/>\nSchnitt: Moritz Richartz<\/p>\n<p>Wir bedanken uns bei Michael Wirtz (Project Manager Telekom AG) und dem gesamten Saatchi &#038; Saatchi-Team f\u00fcr die brilliante Idee und die erfolgreiche Zusammenarbeit.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-2882\" src=\"https:\/\/www.urbanscreen.com\/wp-content\/uploads\/2017\/11\/JUL_MG_7578.jpg\" \/><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-2882\" src=\"https:\/\/www.urbanscreen.com\/wp-content\/uploads\/2017\/11\/JUL_MG_7310.jpg\" \/><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-2882\" src=\"https:\/\/www.urbanscreen.com\/wp-content\/uploads\/2017\/11\/JUL_DSC01252.jpg\" \/><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-2882\" src=\"https:\/\/www.urbanscreen.com\/wp-content\/uploads\/2017\/11\/JUL_MG_7739.jpg\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wir haben eine verlockende Herausforderung angenommen und entwickelten und realisierten ein \u00fcberlebensgro\u00dfes, interaktives Spiel f\u00fcr ein PR-Event der anderen Art. F\u00fcr Saatchi &#038; Saatchi lie\u00dfen wir die Nachbarst\u00e4dte K\u00f6ln und D\u00fcsseldorf in einem epischen Kampf gegeneinander antreten. Mit nicht weniger als 36 Projektoren verwandelten wir zwei Telekommunikationst\u00fcrme, den Colonius und den Rheinturm, in zwei riesige [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6219,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[306,303,630],"tags":[476,477,361,316,475],"class_list":["post-4983","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-projects-de","category-brand-experience-de","category-staff-picks","tag-event-de","tag-high-striker-de","tag-interactive-de","tag-marke","tag-telekom-de"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>DIGITAL DERBY | URBANSCREEN<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.urbanscreen.com\/de\/digital-derby\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"DIGITAL DERBY | URBANSCREEN\" \/>\n<meta property=\"og:description\" content=\"Wir haben eine verlockende Herausforderung angenommen und entwickelten und realisierten ein \u00fcberlebensgro\u00dfes, interaktives Spiel f\u00fcr ein PR-Event der anderen Art. 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