About

URBANSCREEN is an internationally active design-studio for cross-disciplinary media installations. As early pioneers of projection mapping, we’ve been both witnessing and influencing the development of innovative technology-enhanced communication in the fields of artistic production, brand experience and interior installation for more than 13 years. We work with curators, corporate-clients and agencies and combine a high degree of technical expertise with plenty of enthusiasm and a genuinely open mind. Our creative studio unites professionals from the fields of media art, 3D-design, architecture, cultural studies, sound design and management. With our multi award-winning works, we create unforgettable experiences for audiences all over the globe.

We like to organise our approach to our projects in three categories: ART PRODUCTION, BRAND EXPERIENCE and INTERIOR INSTALLATION.

Art Production

URBANSCREEN was founded as an artist collective in 2005. Driven by a deep fascination for the potential technology holds for cross-disciplinary artistic expression, we started to explore projection mapping as a tool to change the way we experience our environment. Our productions are shown in international festival- and exhibition contexts and have been awarded with several prizes. While URBANSCREEN’s professionalisation and growth have led us into exciting new directions over the years, we protect our artisic spirit as an elixir for ongoing innovation and creativity.

Brand Experience

More than ever today, audiences demand meaningful and authentic experiences rather than off-the-shelf entertainment. Thanks to our origin as a free artist collective, we offer a rather unconventional perspective on brand communication. With our experimental approach, we create unique shared experiences that blur the lines between virtual and material reality. Our productions combine innovative multimedia-storytelling, immersive sensory impressions and cutting-edge technology to design memorable brand events and -spaces.

Interior Installation

From delicate light sculptures to object-specific narratives – with our interior installation projects, we explore the revolutionary potential of projection mapping for interior design and spatial communication. By seamlessly connecting virtual and material design elements, we create multifaceted, dynamic objects that permanently augment hospitality-, retail- and public environments. Our integrative design approach builds on an intensive examination of the given spatial and contextual circumstances and a continuous dialogue with our clients.

ACHIEVEMENTS

ART DIRECTORS CLUB EUROPE 2009
Nomination for the production 555 KUBIK

ART DIRECTORS CLUB GERMANY 2009
Silver for the production 555 KUBIK

CANNES DESIGN LIONS 2010
Silver for the production 555 KUBIK

GERMAN LIGHTING DESIGN PRIZE 2011
for the production KREISROT

LICHTSICHT BIENNIAL PRIZE 2011
for the production COHERENT STATES

GERMAN DESIGN AWARD 2012
Nomination for the production 555 KUBIK

IMAPP BUCHAREST 2015
Jury Prize for the production
POINTLINE SURFACE SOLID

GERMAN LIGHTING DESIGN PRIZE 2015
for the production 320°LICHT

MAB AWARD 2016
for the production KLUBHAUS ST. PAULI

GERMAN LIGHTING DESIGN PRIZE 2017
for the production KLUBHAUS ST. PAULI

GOLDEN AWARD OF MONTREUX 2018
Gold Medal for the production
NIGHT OF THE CHALLENGER

ART DIRECTORS CLUB GERMANY 2018
Bronze for the production
NIGHT OF THE CHALLENGER
Silver for the production DIGITAL DERBY

DDC – DEUTSCHER DESIGNER CLUB AWARD 2019
Bronze for the production FINSTERWALD

BRAND EX AWARD 2019
Silver for the production
NIGHT OF THE CHALLENGER

DIETER BAACKE PREIS 2019
Projekte von und mit Jugendlichen – Kategorie B for the production
#ROOTSNVISIONS / WURZELN UND VISIONEN

ART DIRECTORS CLUB GERMANY 2020
Gold for the production FINSTERWALD

ART DIRECTORS CLUB GERMANY 2022
Bronze for the production #everynamecounts

Press

WIRED MAGAZINE 2014
Watch this 400-foot-tall gas tank become an insane light show
https://www.wired.com/2014/04/watch-this-400-foot-tall-gas-tank-become-an-insane-light-show/

THE CREATORS PROJECT 2014
URBANSCREEN beeindrucken mit überdimensionalen Visuals im Gasometer Oberhausen
https://creators.vice.com/de/article/4xqd5b/urbanscreen-projection-mapping-the-interior-of-a-massive-gas-tank

ZDF HEUTE JOURNAL 2014
320° Licht broadcast on TV news
https://vimeo.com/109121119

ARTE METROPOLIS 2014
A cultural guide through our favourite city
https://vimeo.com/109126160

DETAIL MAGAZINE 2018
Der öffentliche Raum ist keine Galerie
https://www.detail.de/artikel/der-oeffentliche-raum-ist-keine-galerie-32359/

Debate

GENIUS LOCI WEIMAR seit 2013
A symposium on media facades at Bauhaus University

BERLIN URBAN TECH SUMMIT 2017
VisionTalks CREATING URBAN TECH https://www.youtube.com/watch?v=y5ZpWGurMu0

ZKM KARLSRUHE 2018
The Future of Light Art: Thorsten Bauer | Between Light and Stone – about the Essence of Light in Projection
https://zkm.de/de/media/video/the-future-of-light-art-thorsten-bauer-between-light-and-stone-about-the-essence-of-light-in

TEDx TALKS 2018
Lumentektur – die mediale Durchdringung des Realen im urbanen Raum
https://www.youtube.com/watch?v=L25nI9DMppg